Custom Web Design & Development That Converts
Your website is the single most powerful revenue-generating asset your business owns. We design and develop custom websites engineered to convert visitors into paying customers.
Your Website Is Your #1 Sales Asset
94% of first impressions are design-related. 75% of consumers judge credibility based on website design. 88% will not return after a bad experience. Your website is either actively generating revenue, or actively losing it.
400%
UX-Optimized Conversion Lift
0.05s
First Impression Window
7%
Conversions Lost Per 1s Delay
90+
Core Web Vitals Target
Our Web Design Services
Four core service categories, each tailored to different business needs and growth stages.
Custom Website Design
Every website built from scratch for your brand, audience, and objectives. No templates, no recycled designs.
WordPress & CMS Development
Custom themes, optimized databases, and headless CMS platforms like Sanity and Contentful for editorial flexibility.
Landing Page Design
High-converting single pages built on proven frameworks. Consistently achieving 8-15% conversion rates.
Performance Engineering
Lean, optimized code scoring 90+ on Google Core Web Vitals. Fast sites rank higher and convert better.
Mobile-First Responsive
Designed for mobile first, scaled to tablet and desktop. Flawless experience on every screen size.
Accessibility & Security
WCAG 2.1 AA compliance standard on every build, plus proper SSL configuration and security hardening.
Our Process: Discovery to Launch
No surprises, no scope creep, no missed deadlines. You know exactly where your project stands at every stage.
Discovery & Research
Stakeholder interviews, competitive analysis, audience research, and analytics review. Output: detailed project brief.
Strategy & Architecture
Site information architecture, user flow maps, conversion strategy, and complete sitemap with wireframes.
Visual Design
High-fidelity mockups in Figma. One strategic direction, refined through two rounds of revisions.
Development & Launch
Clean production-ready code, responsive breakpoints, animations, integrations, testing across 15+ devices, and full launch support.
What You Get
Every engagement includes these deliverables as standard.
- Custom-designed, mobile-responsive website
- Content management system (CMS) integration
- SEO foundation setup (meta tags, sitemap, schema)
- Google Analytics and conversion tracking
- Performance optimization (Core Web Vitals 90+)
- WCAG 2.1 AA accessibility compliance
- 30-day post-launch monitoring and support
- Real-time project tracking via Macaw Hub
Web Design FAQs
Common questions about our web design and development services.
“Macaw Digital completely transformed our online presence. Traffic is up 300% and leads doubled in 90 days.”